Page 15 - Watch, read, tweet
P. 15
5
We Consume
Lots of News
More than half of Americans (60%)
read or watch the news every
day, at an average of three to 10
stories each day. Those over age
55 are more likely to tune in more
frequently (72% watch/read daily).
And we’re actually reading! While
45% of us read entire articles,
another 39% read the headline and
first few paragraphs. Twitter has
not ruined our attention spans...yet.
INKHOUSE | GMI | Watch It, Read It or Tweet It: How Americans View and Share News 14
We Consume
Lots of News
More than half of Americans (60%)
read or watch the news every
day, at an average of three to 10
stories each day. Those over age
55 are more likely to tune in more
frequently (72% watch/read daily).
And we’re actually reading! While
45% of us read entire articles,
another 39% read the headline and
first few paragraphs. Twitter has
not ruined our attention spans...yet.
INKHOUSE | GMI | Watch It, Read It or Tweet It: How Americans View and Share News 14
