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MWC SHANGHAI | FEATURE
Another new programme in Shanghai, the Each session in the Innovation Series will OFFERS ONLY AVAILABLE TO MWC
GSMA Smart Retail Summit, will bring together focus on a forward-looking conceptual ATTENDEES ON-SITE THIS WEEK:
senior managers from retailers, brands, smart discussion of the overall business and policy
technology providers and other vertical players environment from the perspectives of crucial Onsite Exhibition Special Offers available. To book
to decode the future of smart retail. This event players in innovation value chain, including your MWC Shanghai stand please come to the GSMA
will illustrate the impact of mobile technologies investors, start-ups, policy makers and Sales Office at the South Entrance, Level-1
on the shopping experience, as well as on the academia. The Baustein Innovation Summit
retail industry as a whole. 2015 is an exclusive, invitation-only event for Special Offer to Attend MWC Shanghai 2015!
executives in the mobile industry as well as • Complimentary MWC Shanghai 2015 Gold Pass for all CEOs,
After its debut last year, the GSMA 360Fashion other sectors and is designed to challenge
& Tech Runway Show returns. Jointly produced current assumptions regarding the growth plus 30% off Pass for up to three co-workers
by the GSMA and 360Fashion Network, the and adoption of corporate innovation and • 30% off MWC Shanghai 2015 Gold Passes for all MWC attendees
Runway Show will again deliver a unique catwalk disruption by startups.
experience that will showcase the latest devices in Barcelona
and innovations and highlight the intersection of PARTNER EVENTS
technology and high-end fashion. Visit us at ‘Upcoming GSMA Events’ desks in Congress Square,
MWC Shanghai will also host a number of North Entrance and South Entrance, now to claim the offer. If you
Working with Los Angeles-based memBrain other meetings, partner events and seminars. are GSMA Member operators, email wchow@gsma.com and ask for
LLC, the GSMA is launching ‘Pop Forum: The Global TD-LTE Initiative (GTI) Asia additional incentives.
Shanghai’ in Shanghai. The Pop Forum will Conference is returning to Shanghai for its
provide a platform for content creators, fourth year. Monday 2nd March PAGE 59
entertainment companies and marketers,
enabling them to connect with leading With the fast proliferation of commercial
technology companies and China's highly LTE networks worldwide, operators and
coveted consumer market in a high-impact industry players are keen to bring broadband
environment. Programming in the Pop Forum connected living services to customers, in
exhibitor area will feature special focus on turn creating new business networks in the
trans-media storytelling, gamification, big industry. This GTI Asia conference, hosted by
data and immersive/experiential content such China Mobile and Global TD-LTE Initiative
as virtual and augmented reality, holograms (GTI), will bring together leading operators
and more. memBrain is developing the Pop and industry partners to address the
Forum programme in partnership with opportunities and challenges of devices and
entertainment industry veteran Teddy Zee. innovative applications in the 4G era.
DIGITAL HEALTH PARTNERSHIP China Unicom will also be holding its
international partners meeting at Mobile
The GSMA has formed an agreement with World Congress Shanghai. The International
China Connected Health Alliance (CCHA), MVNO Summit will be held in partnership
the branch organisation of European with MVNODynamics.com and will explore
Connected Health Alliance (ECHA), to bring the opportunities and challenges enabled
digital health to MWC Shanghai. Building on through the global MVNO ecosystem.
the GSMA’s previous collaboration with
ECHA, the Digital Health Programme is REGISTRATION OPEN
designed to foster thought leadership within
digital health in China and showcase the next- Registration to attend MWC Shanghai is now
generation of healthcare technologies. open. Attendees wishing to purchase Gold
and Silver Passes, which provide access to the
Building on last year’s success, the GSMA is conference, exhibition and priority reservation
expanding its innovation programme to for a range of MWC Shanghai meetings and
include the Innovation Series, the Baustein events, can register now. For information on
Innovation Summit 2015, Startup Alley, registration and pass types, please visit
Innovation Labs and a range of innovation- www.mwcshanghai.com/attend/register/.
focused networking activities.
MOBILE WORLD CONGRESS DAILY 2015 | www.mobileworldcongress.com
