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Ziv BAIDA - Government, Trade& Emerging Tech. at Altares - Dun & Bradstreet

PostEurop Business Forum

Solutions Are Available.

Example Implementations Include: Complexity

• Custom risk models (predictive • Compliance checks: entities,
models), deployed real-time as products, destinations
SaaS
• AML, sanctions
• Machine learning for continuous • Models for fraud detection
updates of models

• Analytics-based lead generation • Prefill Web forms: higher
(prospecting) conversion, data quality

• Market analysis: sectors, • Offers based on real-time
company size and health, buying credit check, payment
capacity, trade flows behavior and company profile

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Leadership in Turning Data Into ROI

• Pitney Bowes Inc. is an American provider of global eCommerce

solutions, shipping and mailing products, location intelligence, customer
engagement and customer information management solutions.

• De-duping and enriching millions of company records creates a single
customer view with ROI of 138.6% - 415.9%*

• Driving powerful growth by engaging almost 50,000 prospects that
would have been missed without Dun & Bradstreet**

* http://www.dnb.com/perspectives/marketing-sales/pitney-bowes-cleans-up-redundant-data-using-spectrum.html
** http://www.dnb.com/perspectives/marketing-sales/pbi-gets-138-percent-roi-from-customer-data-modeling-and-scoring.html

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