Page 24 - Consumers and Mobile Financial Services 2014
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16 Consumers and Mobile Financial Services 2014




There is a dichotomy in the perception of the secu- Figure 6. How safe do you believe people’s personal
rity of people’s personal financial information when information is when they use mobile banking? (By use of
using mobile banking. Among mobile phone owners mobile banking)
who do not use mobile banking, only 2 percent rate
mobile banking as “very safe,” while 22 percent rate
it “somewhat safe.” One-fifth of non-users indicate Very safe 2% 15%
that they “don’t know” how safe it is to use mobile
banking. Mobile banking users, however, rate mobile Somewhat safe 56%
banking as “very safe” (15 percent) or “somewhat 22%
safe” (56 percent) in terms of protecting their per- 17%
sonal information. Only 7 percent of mobile banking Somewhat unsafe 30%
users indicate that they “don’t know” how safe
mobile banking is at protecting their personal infor- Very unsafe 4% 25%
mation (figure 6).
7%
Don't know
21%
2% Mobile banking user
Refused to answer
1%
Not a mobile banking user
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