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Fiona HEFFERNAN -Head of Post Media, An Post
PostEurop Business Forum
Next Generation
Enjoyment Channel Blocking
78% 77% 0% 10% 20% 30% 40% 50% 60% 70% 80%
76%
74%
74% Telephone Calls 74%
72% 71% Ads in Apps 63%
70% 61%
68%
68% Text/SMS 59%
66% 50%
64% Ads in Social Networks 40% 53%
62%
Ads on Websites 51%
53%
Gen Z All 18-25s All Adults
Gen Z All Adults
Enjoyment
1
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