Vodafone Romania continues its prepaid campaign 'You use internet, you win internet (Net folosesti, net primesti)' through which pre-paid card users accumulate bonuses according to the data they use. The bonus is calculated based on their own traffic and that of another customer enrolled by them in the campaign. To get the data bonus, end-users who enter the campaign need to have an activated prepaid add-on of at least EUR 5, according Telecompaper. Once they enter the campaign, end-users will get a data bonus of 30GB. Thereafter, an end-user and a friend brought in the campaign will both receive at every 14 days a bonus of up to 30GB that is equal to the sum of their monthly data consumption.
The campaign is supported by a promotional campaign built around the message 'You use net, you get more internet!' which runs across TV, radio, digital and outdoor. The TV spot stars singer Antonia and vlogger BRomania.