See the key trends shaping the industry in 2018 predicitons for the industry, according analysysmason.com. Analysys Mason’s annual telecoms, media and technology (TMT) predictions reveal which trends will make an impact in the next 12 months. Network operators and their suppliers must pay close attention to these trends for their decision-making in 2018. 
 
Analysys Mason’s top 10 headline predictions for 2018
 
1. Specialist mobile virtual network operators (MVNOs) will continue to surprise the IoT market by signing major deals.
 
2. Revenue growth from new enterprise services will offset losses in traditional enterprise revenue.
 
3, Digital transformation will shift from offering new digital services to transforming labour costs in established networks.
 
4. Operators that provide digital methods for customer acquisition and support will win market share from those that lag.
 
5. Service-specific and unlimited data tariffs will win out over volume-based pricing as the foundation for consumer mobile services.
 
 
6. Growth in consumer spending on OTT video services will outpace traditional pay-TV spending in 2018.
 
7. Operators will deploy Alexa-like AI techniques to engage customers in a more-digital manner.
 
8. A small number of 5G New Radio (NR) trials will start in 2018, but 90% of operators will wait until after 2020.
 
9. The mainstream telecoms market is embracing virtual networks. By 2018, more than USD6 billion in capex will have shifted to virtualised and cloud-based networks; this shift will grow to more than USD50 billion in 2022.
 
10. Operators will begin to deploy NGPON-2 as a converged infrastructure to support 5G, FTTP and enterprise services.